PINKTUM E⁠-⁠Learnings

Employees want praise and recognition - for what they accomplish every day, but also for good decisions, success and stressful work phases. Recognition is an important tool in social interaction: it not only motivates, it also shows us that we are doing something right and performing our tasks well. When confirmation is lacking, it usually affects not only the employee's satisfaction, but also their job performance. How do you manage to adequately recognize the work of your employees? How can you show appreciation to your employees? And how can you also show this to yourself? These are the questions addressed in this e⁠-⁠training course.

"Sustainability" is probably one of the biggest buzzwords of the 21st century. People are becoming more and more aware of the need to live and act sustainably—not just consumers, but companies are also taking their impact on the world more and more seriously. Many companies are already committed to reducing CO2 emissions and using our resources responsibly. But what does sustainability actually mean? And how can we all contribute to a sustainable way of dealing with our planet, our economy and our fellow human beings? That's what this e⁠-⁠training course is all about.

The AI revolution is one of the fastest and most profound transformations in recent history. Hardly any professional field will remain untouched by it. This shift will require all of us to take a new approach to our work and the world around us. This e⁠-⁠training course does not provide hard facts about how algorithms work. It focuses on the human aspect. The goal is to show the learners ways to build their own resilience, to understand how to cope with the process of change and how finding one's own purpose can create an activity that leads to a fulfilling work experience even under new conditions.

The focus of this training is to prevent and counteract flighty attitudes among employees. To this end, the e⁠-⁠training provides food for thought on positive employee retention, insight into common motivations for changing employers and possible countermeasures that managers can take. This is why this training first looks at the different types of turnover. It then explores the question of what makes an attractive corporate culture and what employees expect. The training also covers everything from successful recruiting and onboarding to the exit interview. This e⁠-⁠training helps you understand turnover and its positive aspects. Furthermore, it gives you tips on how managers and HR can pragmatically approach the issue of turnover while actively reducing this issue in your company.

Human beings have a strong need for connection and belonging. We want to be "allowed to play," to be part of a group, to be valued, to help shape things and at the same time to feel a sense of responsibility to the task and to the group—both personally and professionally. If your employees do not feel that they are allowed to "play along", this has a direct negative impact on the performance and competitiveness of your company, i.e., on the success of the company. That's why this e⁠-⁠training focuses on how you can make your employees feel like they're in the game and keep them engaged. As a leader, you play an absolutely key role in this and can actively work on various commitment factors that research and this e⁠-⁠training will provide you with. So, off you go!

Today's employees and companies often no longer define success simply by how quickly someone can climb the corporate ladder. Instead, it is increasingly measured in terms of responsibility, community benefit, satisfaction, and purpose. Why is purposeful work so promising? And what can help you find more purpose and joy in your job? This course will show you how to find purpose in your work and be more successful and satisfied in your company.

This training is intended as a comprehensive introduction to the basics of Lean management. The essential contents and principles of Lean are explained, as well as the actual application—in the field of producing, as well as in the administrative field. This is possible because it is about the mindset for "Lean" thinking as well as some tools that are suitable for production and the office. In addition to theory, practical examples and transfer tasks also help to ensure that the course is application-oriented.

In this advanced training, basic knowledge of Lean Management is required as well as deepened. Participants learn about obstacles they may encounter when implementing Lean Management, as well as active measures for employee development, for an even more intensive customer service and for a more lean value stream.

Big Data, Cloud, Artificial Intelligence (AI)—you've probably heard these terms before. But are you able to explain the meaning behind these trend words? Unless you're a data scientist or an AI developer, you may have a hard time understanding the world of data and related technologies. This is exactly where this e⁠-⁠training comes in: You will learn about important topics around Big Data, with no prior knowledge needed. It is not about how you can handle Big Data yourself—but a basic overview of what Big Data actually is, the opportunities and challenges associated with it and which methods and tools data experts use to create added value from Big Data.

This training provides an overview of common agile techniques. It should serve as a basis for the participants to decide whether and how these techniques can be integrated into their personal daily work. The focus is not on explaining the entire agile methodology, but rather on what you can pick out and implement relatively easily—even in non-agile work. The learning focus is on the application of agile techniques and tips for implementing them. The three themes are: collaboration, communication and time management.

This course provides an overview of some Agile techniques that can be useful for designing and running meetings and workshops. The emphasis is not on the entire Agile methodology, but on techniques that are helpful in the preparation, execution, and follow-up of meetings and workshops. The learning focus is on the application of Agile techniques and tips for implementing them.

Today, salespeople need to know more than just their product or service: they require knowledge beyond just their competitors and customers or to be able to conduct a proper sales conversation. Above all, salespersons must approach their key customers strategically and build a strategic customer relationship with them. This e⁠-⁠training course covers why a strategic approach is more important today than ever. You will learn what strategic sales is all about. In addition, you will discover in which situations and with which customers strategic sales makes sense and finally what mindset and which skills are required for this.

Both talent and the right gut feeling are integral in operational sales. On a strategic level, however, it still requires a targeted approach with a system. During this e⁠-⁠learning course, you will learn what key account management is and which steps it involves. You will learn how to identify your key customers and which methods you can use to find out what makes them and their stakeholders tick. The e⁠-⁠training course also discusses answers to the following questions: What options are there for working with my key accounts? And which strategy is the right one? In this way, you will learn how to optimally develop your most valuable customers and achieve more revenue and profit in a partnership that suits both your company and the customer.

Customer care plays a major role in strategic sales. Customers who do not feel like they are being looked after are very likely to turn to the competition or not make (further) purchases from your company. But what exactly is good customer care? Why does it make sense to understand the motives of customers and to consider them during customer care? Why does individual marketing make sense and what individual marketing measures are there? How can you implement them effectively? How can you successfully leverage cross-selling to build relationships? These issues will be addressed in detail during this e⁠-⁠training course.

Phone calls are old-fashioned you say? On the contrary! Phone calls still play a central role in communicating with customers in sales and customer service. But how do you convincingly address clients on the phone? And how do you professionally conduct a telephone conversation? It takes practice. This e⁠-⁠training course covers how to use your voice skillfully, how to prepare for customer phone calls and how to navigate through phone conversations in a structured manner. You will also learn how to respond effectively to complaints along with tricks that will give your phone communication skills a competitive edge. This is how you build up a good rapport with your conversation partners!

This training course prepares employees to establish and maintain external contacts on a regular basis. It is intended to provide participants with an introduction to the topic, to help them better assess themselves, to set clear networking goals, and to structure and expand their own network.

Do you ever wonder what exactly your company's goals are and how your work can help achieve them? Would you like to be informed transparently about corporate values, vision and strategy, so that you, for your part, can work better and more purposefully? Would you like more effective and clear communication within your team and between different departments? If so, it is worth taking a look at “OKR”, an agile leadership and time management framework. The "O" in OKR stands for Objectives, the goals you set for yourself, your team or your company using the OKR methodology. Behind the "K" and the "R" are the Key Results, the key competencies you need to achieve your goals. By thoughtfully and clearly naming objectives and key results, the OKR method creates a clear and transparent focus on what is most important right now and helps organizations achieve a small number of specific goals in a precisely defined way. Does that sound good? Then take a look at our e⁠-⁠training.

Female leadership is a complex topic with many facets. In this course, we focus on what women can do themselves to be successful or become more successful leaders. It's not so much a question of how women lead or whether they are better leaders. Instead, we present the biggest difficulties women who (want to) take on leadership roles face. And most importantly, we focus on approaches they can take to deal with these difficulties. After an introduction to the topic, five of the most common obstacles are identified and learners are given practical and action-oriented suggestions for dealing with them constructively.

There are conversations with employees that the manager knows in advance will be challenging. This may be because an employee has behaved inappropriately or because an employee has been absent without giving advance notice. Managers often stumble into the harmony trap during these discussions: They are afraid to call criticism by its name and unnecessarily put employees on the spot. In challenging conversations, however, that is exactly what is needed: transparent communication and an open attitude towards challenges. Other managers, on the other hand, find it difficult to remain respectful and keep a cool head in difficult situations. This behavior also prevents constructive discussion and successful conflict resolution.

Performance reviews are a key leadership and human resource development tool. Nevertheless, many managers do not necessarily associate them with positive things, often perceiving them as unpleasant and spasmodic and their counterpart sometimes as unmotivated or nervous. This does not have to be the case. When conducted in an appreciative and goal-oriented manner, employee appraisals offer lasting benefits: They ensure an effective two-way exchange of information and play a key role in shaping the relationship between employees and managers. In this e⁠-⁠training, participants learn about the potential of well-managed employee appraisals. They learn how to best prepare for, conduct and follow up on an appraisal interview – on-site or virtually. 

Have you ever been lost for words in front of an assembled team, meaning that what you wanted to say just didn't come across the right way? Do you often lack the necessary persuasive power in important situations? If so, we need to change something about that! After all, situations in which we are required to use arguments to convince arise every day, both in a professional and private context. In this e⁠-⁠training course, you will learn how to use the five-sentence method to make your arguments simple and, above all, effective in five steps, or sometimes even in five sentences. You will also learn what makes a good argument, how to package it effectively, and how to select and apply an appropriate counter strategy for each type of counter-argument.

This e⁠-⁠training prepares employees to work together in hybrid teams as successfully and as smoothly as possible. Participants learn how they can establish binding rules as a basis for hybrid collaboration and where the limits of hybrid work lie. In addition, hybrid team meetings, team cohesion—despite physical distance and the recognition and communication of individual needs and wishes are essential contents. 

When was the last time you were really convinced or even thrilled by someone’s appearance? Think about it for a moment: What exactly convinced you? Was it the content of the argument or also the person’s voice, speech or body language? Chances are, it was a good mix of all the above, because studies have shown that a convincing performance requires both content and personal persuasiveness. It will probably have been a good mix of everything, because according to studies, a convincing performance requires both content and personal persuasiveness! In this e⁠-⁠training you will learn how to use your voice, your language or even your body language and your interactive behavior and improve your personal persuasiveness. Let us convince you! 

Everyone is unique. Nevertheless, we always see similar personality traits in different people. Type models help us to understand people better as they simplify a complex world. In your role as a manager, you deal with a wide variety of employee types and should know how best to deal with whom. So that all employees in your team can fully use their potential, it is important to address them individually according to their personality or personality type, to understand them, challenge them and develop them. Type-appropriate leadership enables you to do exactly that. You can assess what type of person your counterpart is and then accurately select the strategy from the repertoire of actions to help to understand them in the best possible way. This way, you not only succeed in responding to individual employees in a way that is appropriate to their personality type but also in forming teams in such a way that similarity has a mediating effect and difference has a stimulating effect.

Due to increasing internationalization and globalization, cooperation in an international context is becoming more and more important. Working in intercultural teams offers great potential, but can often also be quite a challenge. This e⁠-⁠training course covers how to deal with cultural differences and teaches participants how prejudices and stereotypes can be overcome. How can cultural intelligence help in an intercultural context? How do you lay a good foundation for successful intercultural cooperation? What should be considered when dealing with people from other cultures in a respectful and appreciative manner? These issues will be addressed in detail in this e⁠-⁠training course.

Communication is everything when it comes to successful cooperation, including in an intercultural context. However, conflicts or misunderstandings occur frequently, especially between people from different cultures. This e⁠-⁠training course discusses how to adapt one's own communication, criticism and conflict behavior in an intercultural work context, and how to effectively overcome language barriers. Course participants learn how they can succeed in dealing with people from different cultures in a respectful and appreciative way.

Being able to present confidently and convincingly is a key skill in more and more professions. This e⁠-⁠training focuses on the underlying techniques and methods that can be used to present content in an appealing and professional manner. Participants will learn how to structure their presentation logically, based on the objectives of the presentation and the audience's expectations. In addition, they will receive practical tips on how to avoid possible stumbling blocks in advance.

Presenting is more than just reciting texts and showing graphics. A good presentation is personal, individual, motivating and engaging. In this e⁠-⁠training, participants learn methods to make their communication more direct, emotional and activating– both on a verbal and non-verbal level. Another focus of the training lies on practical ways to achieve a balanced, communicative mindset and to control stage fright from the outset.

In today's working environment, it is becoming increasingly important to convey content attractively and convincingly, even in online settings. Online presentations offer a variety of ways to capture the audience's attention and increase the quality of the presentation. This e⁠-⁠training outlines the specifics of presenting online. There are tips for dealing with the technology. Furthermore, participants will learn which media and methods they can use and how.

More job satisfaction, greater creativity and better employee performance—these are just a few of the benefits of transformational leadership. In times of structural change in the world of work, this modern management style paves the way for satisfying what employees want and need. With the help of transformational leadership, employees can become more motivated and benefit from the support of through vision, leading by example, individual consideration and the questioning of how things have always been done. This e⁠-⁠training course will present the core elements of transformational leadership in detail, reinforced by illustrative examples. Participants will also learn how they can apply a transformational leadership style for providing optimum support to their employees.