Those who are successful today may be left behind tomorrow. This applies to individual employees as well as entire companies. The world is changing rapidly and with it the demands on professional skills. To keep pace, companies need a future-proof learning culture. This e⁠-⁠training provides tips on which framework conditions are conducive to this at the three levels of organisation and structure, corporate and management culture and personal responsibility within the company. Managers play an important role as role models, and it is also their responsibility to give employees the opportunity to shape their individual learning path independently.

Lernen fördern – Eine Lernkultur im Team etablieren

Promoting learning - establishing a learning culture in the team

Mental illness is prevalent in the workforce, causing significant suffering for individuals and resulting in substantial economic losses. This e⁠-⁠training course aims to provide employees with options for managing their daily work routines in a way that minimizes the risk of mental health problems. To achieve this goal, resource-oriented health concepts are introduced, highlighting the importance of colleagues and social networks in preventing and detecting mental health issues early. Additionally, practical mindfulness and relaxation exercises are provided for assistance.

Mental Health: Achtsam handeln im Arbeitsalltag

Mental Health: Being Mindful in Your Daily Work Routine

We come across challenges in various aspects of life - be it at work, within the family, or on both large and small scales. While problems are an integral part of our daily existence, many individuals struggle to handle them rationally and effectively. Our e⁠-⁠training course offers you a structured approach: you'll gain the skills to precisely define problems, formulate targeted solution strategies, and consistently put them into action. Through practical methods and helpful tips, we assist you in every step of the problem-solving process, ensuring you have a solid grip on your challenges!

Probleme lösen – Von der Analyse bis zur Umsetzung

Effective Problem-Solving—Strategies for Identifying and Solving Issues

Today, salespeople need to know more than just their product or service. They require extensive knowledge past simple customer and competitor information, or being able to conduct a sales conversation. Above all, salespersons must approach their key customers strategically and be able to build a relationship with them. This e⁠-⁠training course covers why a strategic approach is more important today than ever. You will learn what strategic sales is all about. Additionally, you will discover which situations and which customers strategic sales skills make sense for, and finally what mindset and skills are required for this.

Strategisches Verkaufen – Grundlagen des strategischen Vertriebs

strategic-salesbasics-of-strategic-sales

selling

Selling

Strategic Sales—Basics of Strategic Sales

Efficiency brings the highest possible return with relatively low investment. This is very important for customer acquisition as it is crucial to find exactly the right customers amongst thousands of potentials and to make the best possible initial contact. Research tools help users assess customer potential and then target those customers. This course also covers preparing the perfect Elevator Pitch.

Erstkontakt herstellen

making-initial-contact

Making Initial Contact

When building relationships in sales, it's not so much numbers, data and facts that count, but rather personality and likeability. One of the most important methods to achieve this is small talk. In this course, users will learn how to use small talk to build relationships. Additionally, this course discusses how you can use body language to respond to body language signals coming from the other person.

Beziehung aufbauen im Verkauf

building-relationships-in-sales

Building Relationships in Sales

Both talent and the right gut feeling are integral in operational sales. On a strategic level, however, it still requires a targeted approach with a system. During this e⁠-⁠learning course, you will learn what key account management is and which steps it involves. You will learn how to identify your key customers and which methods you can use to find out what makes them and their stakeholders tick. The e⁠-⁠training course also discusses answers to the following questions: What options are there for working with my key accounts? And which strategy is the right one? In this way, you will learn how to optimally develop your most valuable customers and achieve more revenue and profit in a partnership that suits both your company and the customer.

Strategisches Verkaufen – Die strategische Kundenentwicklung

strategic-salesstrategic-customer-development

Strategic Sales—Strategic Customer Development

Sales professionals and aspiring sales employees can find suitable strategies for different sales requirements in the Sales & Services clusters. The contained learning paths train diverse competencies with which you can proactively and sustainably support your customers.

Acquiring and Retaining Customers

Sales & Service

Agility is one of the most important skills in the modern working world. The Agile Essentials topic cluster helps you to act agilely according to different requirements and consolidates valuable methods to develop a future-oriented mindset and apply it situationally.

Shaping the Future

Agile Essentials

The intricacies of communication are a daily challenge. The Communication & Collaboration topic cluster helps you to strengthen your personal communication skills. The learning paths deepen methods to promote team communication and to address different types of conflicts with solution-oriented strategies.

Moving forward as a team

Communication & Collaboration

From classic to digital skills, this topic cluster covers relevant competencies for a convincing appearance in the workplace. The learning paths awaken your talents to lead presentations and meetings, manage projects across on- or offline channels, and refine a deep understanding of complex digital issues.

Managing everyday work confidently and convincingly

Business Essentials

Leaders will find basic solution strategies for characteristic challenges in leadership positions in the Leadership Essentials topic cluster. The learning paths decode complex leadership topics with practical recommendations for action and support you in shaping your responsible role.

Leading and Developing Employees

Leadership Essentials

New Work, hybrid work, diversity and inclusion. The modern world of work continues to evolve rapidly through a variety of topics. The demands placed on managers are changing at the same pace. The learning paths from the New Leadership topic cluster show how to convince with attitude, help on the way to a future-oriented leadership mindset, and motivate towards a forward-thinking leadership position.

Expanding leadership competencies for the new world of work

New Leadership

Everyday training for your own soft skills. The learning paths in the Grow & Flow topic cluster support you in using needs-oriented work methods to structure your daily routine efficiently. The e-trainings promote self-competencies and encourage optimizing the personal performance curve and reduce stress levels.

Developing self-competencies for the new world of work

Grow & Flow

Comprehensive soft skills training for in-depth personal development. Macrolearning is a classic elearning course with a completion time of approximately 50 minutes. As a particularly intensive formof digital development, macrolearning promotes soft skills and sharpens personal profiles. For aholistic learning journey, PINKTUM Macrolearnings can also be combined with suitable compactMicrolearnings. 

It’s a skill booster for complex tasks. Challenge Microlearnings focus on solving everyday challengesby advancing knowledge and teaching relevant emotional soft skills. They are to the point and deficitoriented.

Know-how Microlearnings provide expertise on a specific topic in minutes. Focusing on your knowhow therefore provides solutions to your everyday issues. It’s a very efficient way to refresh one’sknowledge.

Ideal soft skill training for the hectic workday, even without in-depth prior knowledge. Microlearningis a compact e-learning course that takes only a few minutes to complete. The short learning unit isideal for quickly refreshing knowledge (Know-how) or solving professional challenges (Challenge). Amicrolearning can be combined with appropriate macrolearnings or used as a stand-alone learningproduct.

Strategic Sales—Basics of Strategic Sales

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