Conducting interviews with applicants - High-performance teams for client counselling

Bewerbergespräche führen – Leistungsstarke Teams für die Kundenberatung
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Basics of leadership


Total time 80 minutes

Conducting professional interviews with applicants is an important building block for assembling high-performing teams to advise clients. In this e⁠-⁠training, managers learn how to create a job description, a job profile and an interview guide. They learn which phases a job interview typically has and how the interview can be steered through questioning techniques and individual follow-up questions. The evaluation of the interview is also explained. In addition, there are tips for successful employer branding in the job interview.


Target group

  • Managers in the distribution of insurance products

Learning objectives

  • Create a job description that is tailored to the needs and requirements of the clients.

  • Develop a requirements profile based on the job description

  • Prepare the interview thoroughly and conduct it professionally

  • Asking applicants the right questions to assess their skills and customer centricity

  • Evaluate the interview objectively and draw profitable conclusions in order to attract suitable new employees for optimal customer care


Selecting employees
Establishing prioritized decisions
Acting fairly and with integrity
Entrepreneurial thinking
Informing others
Representing the company
Gaining employees

Authoring tool



Animated illustrative videos
Enacted scenes
Transfer tasks
Key messages
Knowledge Check
Interactive elements
Moderated video lectures
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