The AI revolution is one of the fastest and most profound transformations in recent history. Hardly any professional field will remain untouched by it. This shift will require all of us to take a new approach to our work and the world around us. This e⁠-⁠training course does not provide hard facts about how algorithms work. It focuses on the human aspect. The goal is to show the learners ways to build their own resilience, to understand how to cope with the process of change and how finding one's own purpose can create an activity that leads to a fulfilling work experience even under new conditions.

Mit Selbstvertrauen ins KI-Zeitalter

Moving into the Age of AI with Confidence

The focus of this training is to prevent and counteract flighty attitudes among employees. To this end, the e⁠-⁠training provides food for thought on positive employee retention, insight into common motivations for changing employers and possible countermeasures that managers can take. This is why this training first looks at the different types of turnover. It then explores the question of what makes an attractive corporate culture and what employees expect. The training also covers everything from successful recruiting and onboarding to the exit interview. This e⁠-⁠training helps you understand turnover and its positive aspects. Furthermore, it gives you tips on how managers and HR can pragmatically approach the issue of turnover while actively reducing this issue in your company.

Fluktuation aktiv senken

Actively Reducing Turnover

Human beings have a strong need for connection and belonging. We want to be "allowed to play," to be part of a group, to be valued, to help shape things and at the same time to feel a sense of responsibility to the task and to the group—both personally and professionally. If your employees do not feel that they are allowed to "play along", this has a direct negative impact on the performance and competitiveness of your company, i.e., on the success of the company. That's why this e⁠-⁠training focuses on how you can make your employees feel like they're in the game and keep them engaged. As a leader, you play an absolutely key role in this and can actively work on various commitment factors that research and this e⁠-⁠training will provide you with. So, off you go!

Bindungskräfte entfalten – Mitarbeitende zu Partnern machen

Unleashing commitment potential—turning employees into partners

The value does not depend on the product, but on the user. Because knowledge of the buying motive is fundamental to the value argumentation, this e⁠-⁠learning presents the four most important buying intentions - safety, recognition, profit and convenience - their recognition and appropriate response. Building on this, the participants learn the five-step technique of value argumentation. Realistic examples show what an individual value argumentation can look like.

Nutzen argumentieren

demonstrating-value

selling

Selling

Demonstrating Value

Customer care plays a major role in strategic sales. Customers who do not feel like they are being looked after are very likely to turn to the competition or not make (further) purchases from your company. But what exactly is good customer care? Why does it make sense to understand the motives of customers and to consider them during customer care? Why does individual marketing make sense and what individual marketing measures are there? How can you implement them effectively? How can you successfully leverage cross-selling to build relationships? These issues will be addressed in detail during this e⁠-⁠training course.

Strategisches Verkaufen – Beziehungs­­gestaltung

strategic-salesbuilding-relationships

Strategic Sales—Building Relationships

Both talent and the right gut feeling are integral in operational sales. On a strategic level, however, it still requires a targeted approach with a system. During this e⁠-⁠learning course, you will learn what key account management is and which steps it involves. You will learn how to identify your key customers and which methods you can use to find out what makes them and their stakeholders tick. The e⁠-⁠training course also discusses answers to the following questions: What options are there for working with my key accounts? And which strategy is the right one? In this way, you will learn how to optimally develop your most valuable customers and achieve more revenue and profit in a partnership that suits both your company and the customer.

Strategisches Verkaufen – Die strategische Kundenentwicklung

strategic-salesstrategic-customer-development

Strategic Sales—Strategic Customer Development

Many salespeople are excellent advisors, but often find it difficult to close the deal. This online training enables sales staff to expand their sales competence with the closing question. By means of realistic game scenes they experience how the purchase can be systematically completed. They also learn how to break off a sales process when the customer definitely does not want to buy.

Abschlüsse erzielen

closing-the-sale

Closing the sale

Sales professionals and aspiring sales employees can find suitable strategies for different sales requirements in the Sales & Services clusters. The contained learning paths train diverse competencies with which you can proactively and sustainably support your customers.

Acquiring and Retaining Customers

Sales & Service

Agility is one of the most important skills in the modern working world. The Agile Essentials topic cluster helps you to act agilely according to different requirements and consolidates valuable methods to develop a future-oriented mindset and apply it situationally.

Shaping the Future

Agile Essentials

The intricacies of communication are a daily challenge. The Communication & Collaboration topic cluster helps you to strengthen your personal communication skills. The learning paths deepen methods to promote team communication and to address different types of conflicts with solution-oriented strategies.

Moving forward as a team

Communication & Collaboration

From classic to digital skills, this topic cluster covers relevant competencies for a convincing appearance in the workplace. The learning paths awaken your talents to lead presentations and meetings, manage projects across on- or offline channels, and refine a deep understanding of complex digital issues.

Managing everyday work confidently and convincingly

Business Essentials

Leaders will find basic solution strategies for characteristic challenges in leadership positions in the Leadership Essentials topic cluster. The learning paths decode complex leadership topics with practical recommendations for action and support you in shaping your responsible role.

Leading and Developing Employees

Leadership Essentials

New Work, hybrid work, diversity and inclusion. The modern world of work continues to evolve rapidly through a variety of topics. The demands placed on managers are changing at the same pace. The learning paths from the New Leadership topic cluster show how to convince with attitude, help on the way to a future-oriented leadership mindset, and motivate towards a forward-thinking leadership position.

Expanding leadership competencies for the new world of work

New Leadership

Everyday training for your own soft skills. The learning paths in the Grow & Flow topic cluster support you in using needs-oriented work methods to structure your daily routine efficiently. The e-trainings promote self-competencies and encourage optimizing the personal performance curve and reduce stress levels.

Developing self-competencies for the new world of work

Grow & Flow

Comprehensive soft skills training for in-depth personal development. Macrolearning is a classic elearning course with a completion time of approximately 50 minutes. As a particularly intensive formof digital development, macrolearning promotes soft skills and sharpens personal profiles. For aholistic learning journey, PINKTUM Macrolearnings can also be combined with suitable compactMicrolearnings. 

It’s a skill booster for complex tasks. Challenge Microlearnings focus on solving everyday challengesby advancing knowledge and teaching relevant emotional soft skills. They are to the point and deficitoriented.

Know-how Microlearnings provide expertise on a specific topic in minutes. Focusing on your knowhow therefore provides solutions to your everyday issues. It’s a very efficient way to refresh one’sknowledge.

Ideal soft skill training for the hectic workday, even without in-depth prior knowledge. Microlearningis a compact e-learning course that takes only a few minutes to complete. The short learning unit isideal for quickly refreshing knowledge (Know-how) or solving professional challenges (Challenge). Amicrolearning can be combined with appropriate macrolearnings or used as a stand-alone learningproduct.

Demonstrating Value

Matching Microlearnings

Arguing benefits with the 5⁠-⁠step technique

Responding Adequately to a "No" From Customers: "No" is Not Just "No"

My Customers Are Sidetracking Me with Unreasonable Discount Requests

Master Certificates

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