Intercultural communication in the team - acting together in a customer-centred way

Interkulturelle Kommunikation im Team – Gemeinsam kundenzentriert handeln
flag of de
cultural fair logo

Cultural Fit

accessibility logo

Without barrier

subcategory logo

Leading teams


Total time 60 minutes

The iceberg model is used to describe the different dimensions of culture. The e⁠-⁠training sensitises participants to cultural differences and gives them tips on how to understand and avoid culturally induced misunderstandings in intercultural teams.


Target group

  • Intermediaries and advisors who are active in the distribution of insurance products and employees who assist in the mediation or provision of advice.

  • Managers in the distribution of insurance products

Learning objectives

  • Knowing the cultural dimensions according to Edward T. Hall and Geert Hofstede

  • Develop sensitivity towards cultural differences

  • Understanding the causes of culturally induced misunderstandings

  • Avoid and reduce misunderstandings in intercultural teams in order to prevent conflicts and thus be able to act together in the best interest of the clients.

  • Develop and expand one's own intercultural competence


Acting fairly and with integrity
Supporting employees
Appreciating colleagues
Demonstrating openness
Setting an example
Working within a network

Authoring tool



Animated illustrative videos
Enacted scenes
Transfer tasks
Key messages
Knowledge Check
Interactive elements
Moderated video lectures
These macrolearnings may also interest you
Fehlerkultur in Versicherungsunternehmen – Konstruktiv und kundenorientiert mit Fehlern umgehen
iddError culture in insurance companies - dealing with errors in a constructive and customer-orientated way
Rollenvielfalt im Team – Gemeinsam kundenzentriert handeln
iddRole diversity in the team - acting together in a customer-centred way
Teams entwickeln – Gemeinsam kundenzentriert handeln
iddDeveloping teams - acting together in a customer-centred way
New e-trainings at PINKTUM
Lernen lernen: Weiterbildungschancen erkennen und nutzen
macrolearningLearning to Learn: Identifying and Seizing Further Development Opportunities
Lernen fördern – Eine Lernkultur im Team etablieren
macrolearningPromoting Learning: Fostering a Culture of Learning within Your Team
Mental Health: Achtsam handeln im Arbeitsalltag
macrolearningMental Health: Being Mindful in Your Daily Work Routine