Making Initial Contact

macrolearning

Effective and efficient work brings the highest possible return with the relatively low investment. This is very important for customer acquisition. After all, it is important to find out exactly the right ones among the thousands of possible customers and to make the best possible initial contact. Research tools help the participants to assess customer potential and to address them in a targeted manner. There are also effective methods for identifying potential customers. This is precisely where this online training comes in: participants learn how to prepare precisely for future customers using the "elevator pitch" method.

What is a macrolearning?

Comprehensive soft skills training for in-depth personal development. Macrolearning is a classic elearning course with a completion time of approximately 50 minutes. As a particularly intensive formof digital development, macrolearning promotes soft skills and sharpens personal profiles. For aholistic learning journey, PINKTUM Macrolearnings can also be combined with suitable compactMicrolearnings.

Teaser

Target group

  • field sales representatives

  • sales staff

  • inside sales

  • Salespeople

  • key account managers

Learning objectives

  • Recognizing and using opportunities to make contacts to potential customers

  • systematically expanding your customer network

  • quickly identifying potential customers

  • using research tools

  • working effectively and efficiently thanks to good preparation

  • using the elevator pitch as a method for customer acquisition

  • Mastering the basic rules for the right appearance and behavior in front of customers

Competencies

Entrepreneurial thinking
Representing the company
Making initial contact
Informing others
Giving convincing presentations

Authoring tool

Rise

Methods

Animated illustrative videos
Enacted scenes
Transfer tasks
Key messages
Knowledge Check
Interactive elements
Moderated video lectures
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