Basics of Negotiations

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Negotiating

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Total time 170 minutes

Successful negotiations are not based on luck, but on learned skills. This e⁠-⁠training introduces the most important tools needed to conduct successful negotiations. How to strengthen the match basis and to enter a negotiation well prepared? How do you know when to continue a negotiation or when to stop? How do you unerringly present your offer to your negotiating partner and argue the benefits of your product? The e⁠-⁠training provides sound answers to these questions. It shows you how you can successfully conclude your next negotiation through efficient preparation and targeted benefit argumentation. 

Teaser

Target group

Employees who conduct negotiations with customers, partners and suppliers

Learning objectives

  • Use ZOPA and BATNA to get negotiations off to the best start

  • Systematically consolidate your position of power

  • Build sustainable business relationships

  • Correctly present offers

  • Argue the benefits in a structured manner

  • Reliably conclude negotiations

Competencies

Giving convincing presentations
Taking on responsibility
Asserting yourself
Entrepreneurial thinking
Representing the company

Authoring tool

Rise

Methods

Key messages
Animated illustrative videos
Moderated video lectures
Enacted scenes
Interactive elements
Knowledge Check
Transfer tasks
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