{"id":23469,"date":"2025-06-02T09:05:45","date_gmt":"2025-06-02T07:05:45","guid":{"rendered":"https:\/\/www.pinktum.com\/presse\/pinktum-establishes-human-ethics-committee-for-responsible-ai\/"},"modified":"2025-08-18T17:16:28","modified_gmt":"2025-08-18T15:16:28","slug":"pinktum-establishes-human-ethics-committee-for-responsible-ai","status":"publish","type":"presse","link":"https:\/\/www.pinktum.com\/en\/presse\/pinktum-establishes-human-ethics-committee-for-responsible-ai\/","title":{"rendered":"PINKTUM Establishes Human Ethics Committee for Responsible AI"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">To meet this challenge, EdTech company PINKTUM has launched an interdisciplinary Human Ethics Committee (HEC).  <\/p>\n\n<p class=\"wp-block-paragraph\">This panel of external experts helps embed ethical responsibility into the company\u2019s governance structures, with the goal of setting a <strong>new standard for ethically grounded AI in education<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">The HEC advises PINKTUM\u2019s leadership, oversees the development and application of AI in learning contexts, and evaluates real-world use cases to ensure technological innovation aligns with human progress. At the heart of its mission is the well-being of individuals. <\/p>\n\n<p class=\"wp-block-paragraph\">Key Objectives:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>\u00b7 Empowering human autonomy and agency<\/strong><\/li>\n\n\n\n<li><strong>\u00b7 Ensuring responsible data handling and processing<\/strong><\/li>\n\n\n\n<li><strong>\u00b7 Balancing the interests of HR departments and learners fairly<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\">HEC Members:<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Marina Tcharnetsky:<\/strong> CBDO and Ambassador of the Artificial Intelligence Center Hamburg (ARIC), Chair of the HEC<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Prof. Dr. Marina Tropmann-Frick<\/strong>: Professor of Data Science, HAW Hamburg<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Prof. Dr. Maximilian Kiener<\/strong>: Professor of Ethics in Technology, Hamburg University of Technology<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Dr. Ana Ilievska<\/strong>: Senior Research Fellow, \u201cDesirable AI\u201d project by Stiftung Mercator, University of Bonn<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>David Landskron:<\/strong> Investment Advisor and ARIC Ambassador<\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\">Voices from PINKTUM and the HEC:<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Graydon Pawlik, Head of Responsible AI Innovation, PINKTUM, liaison to the HEC:<\/strong><br\/><br\/><em>\u201cAI will dramatically reshape education, but how people benefit depends on our sense of responsibility, diversity of thought, and unwavering human-centeredness. The HEC brings diverse perspectives to the table\u2014to avoid blind spots and weigh interests systematically.\u201d<\/em><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Marina Tcharnetsky, CBDO and ARIC Ambassador, Chair of the HEC<\/strong><br\/><br\/><em>\u201cTechnology must be guided by ethics. I\u2019m excited to help shape PINKTUM\u2019s Ethics Committee\u2014especially because AI offers such tremendous opportunities in education.\u201d<\/em><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Prof. Dr. Marina Tropmann-Frick, Professor of Data Science, HAW Hamburg:<\/strong><br\/><br\/><em>\u201cIt\u2019s scientifically vital to accompany the development of AI-powered educational tools with both ethical and technical scrutiny. I look forward to contributing.\u201d<\/em><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Prof. Dr. Maximilian Kiener, Professor of Ethics in Technology, Hamburg University of Technology<\/strong><br\/><br\/><em>\u201cEthics and innovation go hand in hand, because it\u2019s in their intersection that the next leap in technology can happen. I\u2019m eager to explore these dimensions in practice at PINKTUM.\u201d<\/em><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Dr. Ana Ilievska, Senior Research Fellow, \u201cDesirable AI\u201d project by Stiftung Mercator, University of Bonn<\/strong><br\/><br\/><em>\u201cAs a scholar of literature and cultural studies, I bring the lens of a long humanistic tradition\u2014so that even in the age of AI, we remember what makes a good life and strive to preserve it.\u201d<\/em><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>David Landskron, Investment Advisor and ARIC Ambassador <\/strong><br\/><br\/><em>\u201cFor the first time in human history, AI and learning together offer the possibility for truly personalized education. But that requires systems built on trust, transparency, and privacy. That\u2019s what I\u2019m committed to in the HEC.\u201d<\/em><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>About PINKTUM<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">PINKTUM is a premier EdTech company dedicated to the sustainable enhancement of future skills in the workplace. We offer tailored digital learning paths that meet the unique developmental needs of our clients while seamlessly integrating into their daily operations. Central to our offerings is our internationally award-winning online library, featuring approximately 1,000 video-based, interactive e-training courses available in multiple languages and culturally adapted for diverse audiences. Grounded in psychological research, PINKTUM continuously refines its methods and learning content, introducing innovative educational initiatives that drive growth within organizations.    <\/p>\n\n<p class=\"wp-block-paragraph\">PINKTUM is the brand name of Pink University GmbH, founded in 2010. Headquartered in <br\/>Hamburg and Munich, the company has a team of approximately 120 employees across <br\/>16 locations worldwide. CEO Joachim Pawlik leads the organization, which is a proud <br\/>member of the PAWLIK Group.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Press Contact for PINKTUM:<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Pink University GmbH<br\/>Kristina Behrend<br\/>Head of Communications<br\/>presse@pinktum.com<br\/>+49 (0)171 930 20 40<\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Artificial intelligence has the potential to fundamentally transform learning and significantly increase educational success. Yet its impact is complex and, in many ways, still unknown. This demands proactive responsibility.  <\/p>\n","protected":false},"featured_media":22473,"template":"","class_list":["post-23469","presse","type-presse","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.pinktum.com\/en\/wp-json\/wp\/v2\/presse\/23469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pinktum.com\/en\/wp-json\/wp\/v2\/presse"}],"about":[{"href":"https:\/\/www.pinktum.com\/en\/wp-json\/wp\/v2\/types\/presse"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pinktum.com\/en\/wp-json\/wp\/v2\/media\/22473"}],"wp:attachment":[{"href":"https:\/\/www.pinktum.com\/en\/wp-json\/wp\/v2\/media?parent=23469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}